> ## Documentation Index
> Fetch the complete documentation index at: https://docs.vapify.agency/llms.txt
> Use this file to discover all available pages before exploring further.

# Agency Branding

> Reference for agency name, logo, and favicon specs and where they appear.

## Overview

Your agency name, logo, favicon, and theme color are available on every plan, including Free, and appear across the entire client-facing experience. They're set on the **Agency** tab of **Agency Settings** (alongside the **Domain**, **Email Settings**, and **Custom Menus** tabs).

<img src="https://mintcdn.com/vapifybykanzucode/KLTgU2C4onvC6VDl/images/agencysettings1.png?fit=max&auto=format&n=KLTgU2C4onvC6VDl&q=85&s=a9d15741867151258698e56648c3326d" alt="Agency Settings page showing the Agency tab with agency name, logo and favicon upload, and the Agency Theme Color picker" width="2560" height="1885" data-path="images/agencysettings1.png" />

## Where branding appears

| Element         | Appears in                                                                                  |
| --------------- | ------------------------------------------------------------------------------------------- |
| **Agency Name** | Dashboard header/navigation, client dashboards, emails, login pages, invoices               |
| **Agency Logo** | Top-left of dashboard, client dashboards, email headers, loading screens, printed documents |
| **Favicon**     | Browser tab when clients access your platform                                               |
| **Theme Color** | Primary color across your whole agency dashboard and all client portals                     |

## Specifications

| Asset       | Format                             | Minimum size       | Recommended                        | File size limit |
| ----------- | ---------------------------------- | ------------------ | ---------------------------------- | --------------- |
| **Logo**    | PNG (transparent preferred) or JPG | 200×200px          | 400×400px, square or 2:1/3:1       | Under 2MB       |
| **Favicon** | ICO or PNG                         | 16×16px or 32×32px | Simple, recognizable at small size | Under 100KB     |

## Agency theme color

On the **Agency** tab, **Agency Theme Color** sets the primary color used throughout your dashboard and every client portal. Pick a **Preset** swatch or use **Choose Own** for a custom color; a live preview shows how primary and outline buttons will look.

## Updating branding

Go to **Agency Settings → Agency tab**, update the fields, and click **Save Agency Settings**.

<Warning>
  Logo and favicon changes require a log out/log in cycle to appear across the platform.
</Warning>

## Troubleshooting

* **Logo or favicon not appearing**: Log out and back in, clear your browser cache, and confirm file size and format meet the specs above.

## Related Articles

* [Brand Your Agency](/getting-started/brand-your-agency): first-time setup walkthrough
* [Custom Domain](/white-label/custom-domain): extending branding to your own URL
* [Custom Email](/white-label/custom-email): branding platform emails